Diversified farming is being promoted with the aim of increasing the income of the farmers. Due to this, the government is encouraging farmers to take up the cultivation of vegetables and fruits in addition to traditional farming. In this episode, good news has come out for the farmers cultivating Kuchinda chilli in Odissa.
The Samples of Kuchinda chilli were sent to a laboratory in Kochi for testing on behalf of the Rural Development and Marketing Society. Which has got very good results. In such a situation, the discussion of giving GI tag to this regional chilli of Orissa is in full swing.
What is GI Tag?
GI tag is given to a product that meets all the standards of quality. Along with this, this tag is given to link that particular product to its origin area. That is to say, GI tag tells where the particular product is manufactured.
Importance of GI Tag
Such a product is easily available in the market for sale not only in the whole country but also abroad. GI tag products get legal protection. Due to which people doing business of these products get more profit.
In this sequence, now the income of the farmer brothers cultivating Kuchinda chilli will increase. For a long time, Kuchinda was not able to get her special identity. However, as soon as the GI tag is applied, the demand will increase in the country as well as in the international markets.
Source: Krishi Jagaran
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